Want To Record Quality Audio on iPhone? We’ll Show You How
Travis Page Travis Page

Want To Record Quality Audio on iPhone? We’ll Show You How

There’s a fact about filming content that is undeniable; the quality of the audio can make or break your video. You know it. We know it. Everyone knows it.

It doesn’t matter if your cinematography is equal to Lawrence of Arabia, and you have A-List stars in every scene. Bad audio is even worse than nails on a chalkboard, and most viewers will “nope” out of that video faster than you can say cut.

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How Paddletek Plays the Product Video Content Game …and Wins
Travis Page Travis Page

How Paddletek Plays the Product Video Content Game …and Wins

The fastest-growing sport in the US isn’t winter fat biking, off-course golf, or alpine touring. It’s Pickleball, and it’s HUGE. Participation has grown over 171% in the past four years, and with very good reason. Unlike so many other competitive sports, you don’t need to be in killer shape to enjoy it and be good at it. It’s the reason baby boomers love it, and why there are now - get this - over 36.5 million players (known as “picklers”) in the US alone. And they have almost 11,000 locations to choose from.

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How To Create Production Quality Video With Your Smartphone
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How To Create Production Quality Video With Your Smartphone

Remember back in the day (which was a Tuesday actually, way back in 2007), when Steve Jobs said that the iPhone was going to change your life? Well, as we now know all too well, it did. Probably more than Jobs himself realized at the time. We do everything from shopping and video chatting on our phones, to operating ecommerce stores and streaming every song known to mankind.

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How To Build an Effective Video Production Workflow
Travis Page Travis Page

How To Build an Effective Video Production Workflow

Video is everywhere these days. It dominates social media, people are absorbing it like it’s going out of fashion (trust us, it’s not) and it’s also a huge component in almost every modern business’s content marketing plan.

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How To Find the Right Crowdsourcing Platform for Your Next Creative Endeavor
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How To Find the Right Crowdsourcing Platform for Your Next Creative Endeavor

Crowdsourcing platforms are all the buzz these days. It makes sense, they’re not only a great tool to empower individuals and communities to come together, share their expertise, and collectively drive innovation, but they’re also fast becoming a go-to resource for individuals and brands of all sizes to tap into new creative thinkers, and diversify their vendor pool.

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Remote Video Production: 6 Steps To Nail Your Pre-Production Process
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Remote Video Production: 6 Steps To Nail Your Pre-Production Process

Want to know the secret to a successful remote video production? It’s all – and we mean ALL – in the planning.

We’ve seen tons of companies fall into the trap of overlooking pre-production, especially on budget-friendly UGC remote video productions. “What does it matter?” they think. “We’re shooting on smartphones…it’s not a big deal…we’ll just do it until it’s right.”

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How BMO Bank Of Montreal Shone A Spotlight On Its Employees
Travis Page Travis Page

How BMO Bank Of Montreal Shone A Spotlight On Its Employees

BMO Bank of Montreal is one such large organization, but with a key difference. The leaders there not only know how important all their people are to the company, but also want them to feel seen, heard, and appreciated. They also know that the people actually doing the work are the best equipped to explain the work to others. And there’s no better way to do that than feature them in a series of videos that puts them front and center for all to see.

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How to Get The Best UGC Video from Your Filmers
Travis Page Travis Page

How to Get The Best UGC Video from Your Filmers

Without great UGC video filmers doing what you want, nothing’s going to get produced. But there are so many traps just waiting around the corner. The influencers with egos so big they can’t take any form of direction. The employees too busy with other work to listen to your requests. The fans and volunteers with a life that doesn’t revolve around your project schedule.

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