Why Video Production Apps Will Drive the Future of Content Creation
Video capture apps have completely revolutionized the way productions can employ user-generated content, conduct remote interviews, or develop projects around crowdsourced video.
How to Engage Micro & Nano Influencers in 5 Easy Steps
Every company talks about influencer tactics, but while most brands aim for the mega influencers, there is real value in targeting the much smaller micro/nano influencers.
How Celonis Took Employee Engagement Videos to the Next Level
Emma Munoz, Talent Marketing Content Specialist at Celonis, recently won the Talent Brand Alliance award for “Best Use of Talent Brand Tools & Tech.” And as you’ll see from the mountains of content she created, which has reached over 100,000 people to date, it’s well deserved. But how’d she do it, and what can we learn from her achievements? Let’s take a look.
How to Make Affordable Video Content Amidst a Recession
Spending money on a production team, equipment, and a multitude of other fees can be expensive, and yes, there is a reason for that and a purpose. But in the midst of a recession, leaning into user-generated and smartphone content is the best way to be nimble.
Producing a Web Series Without a Camera Crew with Lumenati
Producing a web series is hardly ever associated with speed or ease. Most often, it is assumed to be a costly and timely endeavor. But Lumenati is changing.
The Ultimate Guide to Remote Video Production
This method of production doesn’t require truckloads of equipment and a large crew to operate it. What you’re looking at is smartphone-based production, and as everyone has one in their pocket you don’t even need to buy that. But, you do need to look into the right apps and software to get the job done.
How II-VI Took Their Internship Recruitment Videos to the Next Level
In 2022, it challenged a handful of its existing interns to document their day-to-day experience at II-VI using nothing more than their smartphones and Cinebody. And here’s the good news: tasking college students with videos like this is an almost guaranteed win.
How American Adoptions Found Success with Testimonial Videos
Testimonial videos can have extreme benefits, but creating them can be a struggle. American Adoptions used the powers of Cinebody and compiled videos with ease.
Want Better B-Roll From Event Attendees? Follow This Checklist
Want to get b-roll footage? Use this four-point checklist to make sure you get the best secondary footage from your fans.
How To Create Branded Video Content Without Busting Your Budget
Here's how to get the most out of your brand engagement with the help of influencers. By having content makers produce video testimonials, it helps your brand be exposed and recognized.
How To Capture the Best B-Roll for Remote Productions
Here's how to get the most out of your brand engagement with the help of influencers. By having content makers produce video testimonials, it helps your brand be exposed and recognized.
4 Ways to Drive Engagement with UGC at In-Person Events
In-person events are right around the corner, don't miss your chance to capture user-generated content that will help drive your content marketing strategy.
Student Recruitment Videos Go All-In on Authenticity
Let's take a quick dive into the future of student recruitment. Through UGC, universities are able to capture the true essence of their environments by creating a truly authentic recruitment experience through video.
No Crew. No Lights. Just Great College “Day in the Life” Video Content
"Day in the Life" videos are now more popular than ever to show unique perspectives. The University of Central Florida found a way to film them without a costly film crew.
The Top 5 Employer Branding Video Examples
Take inspiration from these examples to attract top-notch talent for your company. These employer branding videos manage to celebrate their company culture in the most authentic way possible.
Volunteers of America: A Nonprofit Video Content Case Study
See how the Volunteers of America embraced the video process of nonprofit storytelling to share the positive impact on their community. The art of remote filming generated a great story about the art of thrifting!
The New “Behind The Scenes” Video Production Strategy Making Waves
Who doesn’t love some great behind-the-scenes (BTS) footage? There's a new way of capturing that content without the limitations and expense of the typical BTS crew.
Need More B-Roll? 5 Easy Examples You Can Use Today
Capturing b-roll is a surefire way to add depth to your story. Use these easy examples to boost the quality of your video production with extra footage.
What Will Influencer Marketing Look Like Post COVID-19?
If you use these 3 steps to help you revitalize your influencer marketing campaign, you can gain real influence with your audience.
3 Key Tips for Remote Video Production
Get the most out of your remote video production by getting in on these go-to strategies. When it comes to your filmers, you want a well-informed and proactive team.